• Wedding Couple

    Infusing Every Moment with Soul and Purpose

  • Wedding

    Infusing Every Moment with Soul and Purpose

  • Wedding Table

    Infusing Every Moment with Soul and Purpose

  • Wedding event

    Infusing Every Moment with Soul and Purpose

  • Wedding guests

    Infusing Every Moment with Soul and Purpose

  • Catering Event

    Infusing Every Moment with Soul and Purpose

Alma Verde Planning & Events

Line drawing of a rose with leaves on a beige background.

Sustainability meets unforgettable celebrations.

Line drawing of a rose with leaves on a beige background.
A woman is sitting on a purple sofa, wearing beige pants and a beige top with a black blazer, with a colorful abstract painting behind her. 
Hey Bestie!

Jennifer Lopez-Herrera

 You can still call me JLo ;)

Founder and Lead Planner

I’m Jennifer — wedding planner, music lover, and your new ride-or-die for all things celebrations. Based in NYC, but I’ll travel wherever your dream event takes us! Think of me as your hype woman, logistics guru, and built-in BFF who actually loves making timelines and handling the nitty-gritty, so you don’t have to. But here’s the thing — I’m not just about creating epic parties; I’m all about sustainable, eco-conscious celebrations that honor your love while being kind to the planet. Whether you’re dreaming of a viby disco bash, a romantic garden soirée, or something totally out-of-the-box, I’ve got you. So, let’s plan a wedding or an event  that’s as fun, stylish, and earth-friendly as possible. Ready to make some magic? Let’s do the damn thing! ✨

You’re getting married?! Let’s gooo!

About Jennifer >

Let’s start planning

A disco ball with a pattern of gold, pink, and brown tiles, decorated with two yellow roses and green leaves.
Two outlined hearts connected by a continuous line, drawn in white on a black background.

Imagine planning your dream wedding a team that truly understands your vision and values.

At Alma Verde Events, we’re more than wedding planners—we’re your dedicated besties, blending eco-conscious practices with personalized creativity to make your special day unforgettable. By combining environmental responsibility, innovative event design, and a deeply personal touch, we are not just planning events—we are helping to create moments that resonate with our clients’ values leaving a lighter footprint on the planet.

Here’s why we’re the perfect match

  • Person holding up a glass of sparkling water or clear beverage at a celebration or gathering with blurred background of people, string lights, and festive decorations.

    Commitment to Sustainability

    Prioritizing environmentally friendly practices in every aspect of event planning, from sourcing locally and using sustainable decor to minimizing waste.

  • Vegetarian dishes

    Plant-Based Expertise

    Unlike most event planners, we specialize in working with your catering company to create completely plant-based menus, ensuring your events cater to vegan, dairy-free, gluten-free, and eco-conscious clients.

  • A long dining table set for a festive event, decorated with colorful flowers, candles, wine glasses, and plates with napkins, with warm ambient lighting in the background.

    Ethical Partnerships

    We collaborate with vendors who share our commitment to sustainability and plant-based practices, ensuring every detail aligns with our mission.

  • Wedding rings

    Heart & Soul

    Our events aren’t just beautifully designed—they are deeply meaningful, with a focus on creating experiences that reflect my clients’ values and stories.

  • Boutique Approach

    We work closely with clients to craft unique, intimate events that feel bespoke, avoiding the cookie-cutter approach often seen in event planning.

Book a Free Consultation